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Design

What do you mean with "Every logo does not need a mark"?

I've seen at the ending of the videos, about things to remember, on Logo design basics

2 Answers

Steven Parker
Steven Parker
231,198 Points

The "mark" is a graphic component or symbol.

This was explained in the second video of the course, Different Types of Logos.

For example, these are all logos that do not have marks:
logos without marks
OK, except for FedEx .. the space between the "E" and the "x" could be considered a "mark" (arrow symbol).

Awesome, thanks Steven!