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Start your free trialDamir V
Courses Plus Student 1,000 PointsColors?
I find it really hard to choose colors for a brand! I don´t even now where to begin and how to even know which color to start with and not least how to find the best shade, tint or tone. I don´t hear Matt talk about it either. Do anyone have some tip about how to think or maybe some resource where I should look and learn about it?
3 Answers
Kevin Korte
28,149 PointsYou know much about color theory?
Jacob Mishkin
23,118 PointsI agree with Kevin, You should look up color theory from artists by Kandinsky, Klee, Or start looking at designs in print and on the web.
Damir V
Courses Plus Student 1,000 PointsNo, not much but I have read about it a little bit. And what I know, that is only how to match colors with each other, is there something out there that explains how to match colors with a company (e.g. the first color you choose before you try to match it through color theory). And is there some resources out there that explains generally about colors in a company (e.g. how many to use, how much to use each one, and so on..)?
Jacob Mishkin
23,118 PointsDamir,
Here is a great blog post that might help you:
smashing magazine's blog on color theory
I'm not sure, why you mean by company, but Take a read, I think this will help.
Gregory Johnson
2,146 PointsDamir,
You may want to look at the Psychology of Colors for Marketing and Branding.
If you google search Psychology of Colors there will be a ton of available designs that can help you.
When coming up with colors for a brand or organization understanding how colors effect the feelings of others is important.
Wish you the best!
-Gregory Johnson
Damir V
Courses Plus Student 1,000 PointsDamir V
Courses Plus Student 1,000 PointsNo, not much but I have read about it a little bit. And what I know, that is only how to match colors with each other, is there something out there that explains how to match colors with a company (e.g. the first color you choose before you try to match it through color theory). And is there some resources out there that explains generally about colors in a company (e.g. how many to use, how much to use each one, and so on..)?